Privacy Policy

Filtre Coffee® ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website filtrecoffee.in or submit a franchise enquiry.

This policy is compliant with India's Digital Personal Data Protection Act, 2023 (DPDP Act) and aligns with international best practices including the General Data Protection Regulation (GDPR).

By using our website or submitting any form, you consent to the practices described in this policy.

We collect personal information that you voluntarily provide to us through our franchise enquiry form, including:

• Full name
• Mobile number
• Email address
• City of interest
• Investment budget range
• Message or enquiry details

We may also collect non-personally identifiable information automatically, such as browser type, IP address, pages visited, and time spent on our website through analytics tools (e.g., Google Analytics). This data is aggregated and cannot be used to identify you individually.

We use the information we collect for the following purposes:

• To respond to your franchise enquiry and initiate the application process
• To evaluate your suitability and location for a Filtre Coffee® franchise outlet
• To communicate updates about franchise availability, new models, or programme changes
• To improve our website, services, and franchise programme based on aggregated usage data
• To comply with legal obligations under applicable Indian law

We will never use your personal information for purposes unrelated to the above without obtaining your explicit consent.

We do not sell, trade, or rent your personal information to third parties.

We may share your information with:

• Internal franchise evaluation teams and senior management — strictly for processing your application
• Trusted service providers (e.g., CRM tools, email platforms) who assist us in operating our website, under strict confidentiality agreements
• Legal or regulatory authorities if required by law, court order, or government regulation

Any third-party service providers we engage are contractually bound to use your data only for the purposes specified and to maintain its confidentiality.

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

Franchise enquiry data is retained for up to 3 years from the date of submission. If you request deletion earlier, we will comply within 30 days subject to any legal obligations to retain certain records.

We implement industry-standard technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction.

These include secure HTTPS connections, access-controlled internal systems, and regular security reviews.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.

Our website may use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device.

We use:

• Essential cookies — required for the website to function properly
• Analytics cookies — to understand how visitors interact with our site (e.g., Google Analytics)

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some parts of our website may not function correctly.

Under the DPDP Act 2023 and applicable law, you have the following rights regarding your personal data:

• Right to Access — request a copy of the personal data we hold about you
• Right to Correction — request correction of inaccurate or incomplete data
• Right to Erasure — request deletion of your personal data, subject to legal obligations
• Right to Grievance Redressal — raise a complaint about how your data is handled
• Right to Withdraw Consent — withdraw consent for processing at any time

To exercise any of these rights, contact us at privacy@filtrecoffee.in. We will respond within 30 days of receiving your request.

Our website and franchise programme are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.

If you believe we have inadvertently collected data from a minor, please contact us immediately and we will take prompt action to delete such information.

Our website may contain links to third-party websites (e.g., social media platforms). These sites have their own privacy policies and we are not responsible for their practices.

We encourage you to review the privacy policy of any third-party site you visit.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated policy will be published on this page with a revised effective date.

We encourage you to review this page periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact our Data Protection Officer: